Attribution has been the holy grail for advertisers since the beginning of time, especially for media platforms that typically sit further away from the conversion and play a role in branding (i.e., ...

This analysis is by Bloomberg Intelligence Industry Analyst Andrew Galler and Senior Associate Analyst Jack Maltby. It appeared first on the Bloomberg Terminal. Clinical trials represent a significant ...

Within the Aerospace Mechanics Research Center in the Department of Aerospace Engineering Sciences at the University of Colorado Boulder, the UQ and Data-driven lab is led by Professor Alireza Doostan ...

Launched in 2013, Fabletics is the largest digitally native activewear brand, with more than $850 million in sales, compounded annual growth of 30 percent and plans to double its fleet of 100-plus ...

For example, with changing consumer demand patterns, retailers need to make their inventory management, supply chain infrastructure, delivery mechanisms, and customer experiences much more data-driven ...

Morocco and Ecuador are emerging as examples of how data-driven land assessments can guide smarter planning, protect fragile ...

The world is changing rapidly, and if businesses want to keep up, there is no alternative but to change with it. Customer behavior, market conditions, and the technological landscape are in a constant ...

Leadership is the cornerstone of organizational success, with research showing that about 70 percent of the variance in employee engagement is attributable to the quality of leadership. Effective ...