Unity 6 game engine maker Unity said that developers can expect enhanced performance and stability, expanded platform support, and new AI-powered workflows in the three Unity 6 updates planned for ...

There has been a lot of scrutiny around AI technology, and an increased attention on its application in the video game industry. Unity (U), the company behind the popular video game engine of the same ...

Unity Software Inc. U delivered a strong second-quarter 2025, with its newly launched AI-powered ad platform, Unity Vector, emerging as a clear growth catalyst. Vector, a neural network-based upgrade ...

Games tech company Genies has partnered with Unity to offer game developers AI avatar and asset creation tools. The collaboration will bring IP from games, entertainment, celebrities, and sports into ...

SAN FRANCISCO--(BUSINESS WIRE)--Unity (NYSE: U), the world’s leading platform for creating and growing real-time 3D (RT3D) content, today launched a dedicated AI marketplace in the Unity Asset Store ...

Q. You said that Unity's AI tools will revolutionize the game industry, but it's still hard to grasp how they will shorten, simplify the creative process or expand the games' universes. Can you give ...

Unity's report reveals that 62% of game studios use AI, mainly for prototyping, asset creation, and worldbuilding. 56% of AI-adopting studios use AI for worldbuilding, creating NPCs and unique ...

Unity ', a real-time development platform for 3D/2D and VR/AR, has created an ' AI Marketplace ' for selling AI tools on the Unity Asset Store, the official digital store that sells assets that can be ...